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Francisco Serrano Baptista
Francisco Serrano Baptista

22 Followers

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Jun 22, 2022

The One Reason Why Fresh Thinking Meetings Have Zero Slides.

You will have wanted to get your point across in a meeting, and the first thing you think about is the updated slides and pipeline review. You need to convince and align participants with your new ideas, time is ticking away, and you don’t want to be standing in front…

2 min read

2 min read


Jun 16, 2022

The One Framework To Communicate Your Ideas (And Checking If People Get It And Are Willing To Contribute).

Bill Torbert’s most popular contribution to leadership apart from his seminal book on “Action Logics” might just have been his Four Parts of Speech. Most communication frameworks are a variation of: • structured messaging (e.g. the pyramid principle for presentations by Barbara Minto) • justification of a decision (e.g. situation-complication-question-answer…

2 min read

2 min read


Jun 9, 2022

3 Things You Need to Tell Your “Elon Musk” Managers That Want You Back In The Office 40 Hours A Week.

Elon Musk is one of many employers telling you in “super clear” terms that you need come back to the office 40 hours a week. When you read the messages, you see judgements of an alternative reality: • Your home office is a “remote pseudo office” • “phoning in” despite…

2 min read

2 min read


May 31, 2022

The One Thing You Need To Know About Mindset Coaches So That You Get All Your Answers (And Get Unstuck).

“Champions aren’t made in the gyms. Champions are made from something they have deep inside them — a desire, a dream, a vision.” — Muhammad Ali As a mindset coach, I help you challenge your own opinions and conclusions that got you stuck so that you can make wiser choices…

2 min read

2 min read


May 26, 2022

3 Skills Competent Women Need to Start Learning Now To Be A Great CEO Later On (That an MBA Wont Teach You)?

You are already competent, yet you think more is better and you are going after an MBA or doctorate so that you become a CEO. Maybe. You will learn more facts and frameworks that you can apply in different situations. You might even perceive a higher social status. Unfortunately, CEOs…

2 min read

2 min read


May 18, 2022

3 Questions To Help You Answer you Quitting Your Job: “Should I Stay, Or Should I Go?”

When I look back at every job I left, I notice one driving theme: I was not learning anymore. Yet leaving a job can be traumatic and hold you back for the wrong reasons: • Loss of income • Loss of colleagues that you loved hanging around with • Fear…

2 min read

2 min read


May 14, 2022

The Day I Learnt About My Life Purpose and Then Forgot About It.

I stepped out of the quiet church that Sunday morning in May 1985 and stepped into the busy square. The congregation met in front and I spotted my mother revealing how proud she was of my services as the altar boy. I was happy that I had not forgotten to…

2 min read

2 min read


May 12, 2022

Mental Unlocks as a Business Owner .

Mental Unlocks as a Business Owner 101. Over the past 10 years, I have coached executives, doctors, lawyers, and engineers that turned business owners. Want to know a secret? I use the same 5 questions every time 🧵👇 Unlock #1: Who gets to define success? You compare: • yourself •…

2 min read

2 min read


May 10, 2022

5 Steps From „Big Mind, Big Heart“ To Access Your Inner Selves So That You Can Find Inner Balance (Without Overthinking It).

It doesn‘t take too much self-awareness for you to understand how complex you are: your understanding of „yourself“ is in actual fact a synthesis of many selves. The moment you become aware of this, you realize that to: • meet your inner master 👩‍🎓, • truly understand your inner victim…

3 min read

3 min read


May 9, 2022

The Number 1 Reason You Have Trouble Getting Unstuck (f.ex. “I Cannot Promote Myself”) and The Simple Process To Getting Unstuck Without Having To Read 10 Books.

In 2013 I was an IT Manager buying books on self-improvement, thinking that this was the way to get that corner office. I bought various books on Selling, Leadership, and Marketing from Amazon. I read them, put lots into practice, and then gave up. Nothing changed, and I felt terrible…

2 min read

2 min read

Francisco Serrano Baptista

Francisco Serrano Baptista

22 Followers

Coach for strong female leaders who want and choose a male sparring partner.

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